Distorted Viewpoints of Home Staging
Are you debating whether you should have your home staged to sell it? We’re sure you have heard many opinions about doing so. These five distorted viewpoints of home staging may be influencing your indecisiveness about its effectiveness.
- Home Staging Is Expensive – home staging is actually less expensive than selling your home unstaged. On the average, staged homes sell faster and for more money. Consequently, you won’t be strapped with mortgage payments, insurance costs, association fees, taxes, and utility bills that you would have to pay if the home stays on the market for a few months. Home stagers can actually prevent you from making costly repairs that you may not need. The price of home staging is much less expensive than the cost of continuing to live in a home you don’t want.
- You Can Do It in the Blink of an Eye–A professional home stager must research your neighborhood to learn who the potential buyer might be to stage your home to capture their emotions. She will arrange your furnishings to enhance the living space. Your home stager knows what turns off buyers and can be objective because she doesn’t own the home. A trained home stager will not only stage your home but will also give you recommendations on any aesthetic changes that are needed on the interior or exterior to create a positive buyer’s first impression.
- It’s Only for Vacant Homes– while vacant homes need to be staged to give the buyers an idea of how to arrange their furnishings and make them feel at home, occupied homes must also reflect this purpose. If your home has unappealing colors, needs cosmetic work, needs some updating, or has too much furniture, you may not sell your home. Your home still needs to look spacious and show the intended function of each room. Having a pool table in a dining room is something that may not bother you, but it can confuse a potential buyer as to the purpose of the room.
- It’s Just a Trend– According to real estate mogul, Barbara Corcoran, “Home Staging used to be a ‘maybe’, now it’s a ‘must’.”
- Preparing a home to appeal to home buyers is here to stay. Many home buyers watch home improvement and interior design television shows and have an expectation in their minds of what they want to call home. They search the Internet for their dream home. If your home doesn’t look well-maintained, they bypass it and won’t contact a real estate agent to see it.
- It’s Just Decorating and Furnishing– Home staging is the proper selection and placement of furnishings to appeal to a vast number of people who fit a particular “buyer persona’’. It’s creating a unified look with a great traffic flow. It’s minimizing architectural features that are unappealing and highlighting those features of a home that will cause a buyer to fall in love with it.
Don’t let these distorted viewpoints of home staging convince you not to stage your home. You are putting yourself at a disadvantage if you do. Home staging can help you prevent a price reduction and lengthy time on the real estate market by attracting the right buyer. Think of it like this – staging is to selling as packaging is to merchandising. Does your home’s packaging help merchandise your home?
Interiors Revitalized is a full-service home staging, model home merchandising, and interior design firm located in Jacksonville Florida. In addition to Jacksonville, we serve the St. Johns, St. Augustine, Orange Park, Fleming Island, and Fernandina Beach areas. Contact us today at 904.625.2214 to discuss your home staging or interior design project. We’ll make that first offer your best offer!
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